30-Day Content Marketing Plan
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Why Content Marketing
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Establish strong brand identity
Build trust among audience
Great for SEO
Generate high-quality leads
Content Marketing Funnel
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Top of funnel
Middle of funnel
Bottom of funnel
Content Marketing Goals
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Get leads
Increase visitor traffic
Affiliate income
Brand awareness
Know Your Audience
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Essential to success
Ways to know audience
Create audience persona
Content Ideas Brainstorming
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Answer 5 W’s and H
Popular and trending
Competitor analysis
Mind mapping
Keyword Research
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Choose long-tail keywords
Understand buyer intent
Check search volume
Keyword competitiveness
Content Titles And Outlines
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Group similar keywords
Use keyword grouping tool
Create outline per keyword group
Content Calendar
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Consistency is important
Prevents procrastination
Use spreadsheet
Use Google calendar
Create Website (if none yet)
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Use website builder
Use self-hosted WordPress
Set up Google Analytics
All About Content
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Content productivity tips
Content editing tips
Content re-purposing
Publishing content
Social Media Marketing
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Amplify content marketing
Increase trustworthiness
Use as customer service platform
Good for SEO
Great for social signals
Outreach and Link-Building Techniques
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Must be in same niche
Can be very rewarding
Some techniques
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